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Apple says half its users choose the bigger screen size when it comes to iPad

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Apple says half its users choose the bigger screen size when it comes to iPad

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For the first time in Apple’s iPad Air history, there are two variants for the lightweight iPad: an 11-inch and a 13-inch one. During the iPad Pro and Air launch event today, on May 7, Apple announced the new big 13-inch iPad Air.

Apple says users want a big screen

During the presentation, Apple’s iPad Product Design Director, Melody Kuna, explained the justifications behind bringing a bigger version of the Air along with the small 11-inch one.

She says during the event that users love the portability of the 11-inch version. Basically, the 11-inch iPad Air is perfect for simple and quick tasks like writing down a couple of notes while working on a bigger project.

She underlines, however, that some users would prefer a larger display for the iPad. According to Kuna, about half the users of the iPad Pro opt for the larger screen, and that fact has led Apple to add a bigger 13-inch version for the iPad Air M2 (2024).

The new 13-inch version has 30% more screen real estate than its smaller sibling. Understandably, with a larger display you get more space to unleash your creativity and new ideas. Apple also mentions that the larger display allows you to see more participants in a Zoom call, for example.

On top of that, thanks to the larger display, you get more space for using multiple apps with Split View.

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As it goes with phones, there will always be the people who’d swear by a compact phone while others want more screen (just like me).

Understandably it’s a wonderful move by Apple to provide an option for people who’d like a larger screen on an iPad Air and who don’t really need all the high-end ultra-fancy features of an iPad Pro for that. Now, you can choose what fits your needs better, be it a compact 11-inch Air or a huge 13-inch one.



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